CERTIFICATE IN E - COMMERCE (6 MONTHS)
Certificate in E-Commerce (6 Months)
1: Introduction to E-Commerce
- Definition and Importance of E-Commerce
- History and Growth of Online Business
- E-Commerce Business Models: B2B, B2C, C2C
- Trends in Mobile and Social Commerce
2: Building an Online Store
- Introduction to Website Builders (WordPress, Shopify)
- Creating Product Listings
- Managing Categories, Prices, and Images
- Hosting and Domain Basics
3: Payment and Transaction Systems
- Online Payment Methods (Cards, UPI, Wallets)
- Introduction to Payment Gateways (Razorpay, PayPal)
- Setting up Secure Payment Checkout
- Managing Orders and Invoices
4: Basics of Digital Marketing
- Search Engine Optimization (SEO) for Products
- Social Media Marketing (Facebook, Instagram)
- Introduction to Email Marketing
- Google Ads and PPC Basics
5: Order Fulfilment and Logistics
- Inventory Management Basics
- Courier and Delivery Integration
- Packaging and Shipping Essentials
- Return and Refund Handling
6: E-Commerce Legal and Customer Service
- Legal Aspects: Terms, Policies, and Consumer Rights
- Basics of E-Commerce Taxation (GST)
- Handling Customer Queries and Reviews
- Security Practices and Data Privacy