CERTIFICATE IN E - COMMERCE (3 MONTHS)
Certificate in E-Commerce (3 Months)
1: Introduction to E-Commerce
- What is E-Commerce?
- Types of E-Commerce (B2B, B2C, C2C)
- Benefits & Challenges of Online Business
- E-Commerce Ecosystem (Sellers, Buyers, Platforms)
2: E-Commerce Platforms & Store Setup
- Overview of Platforms: Shopify, WooCommerce, Amazon Seller, Flipkart Seller
- Product Listing: Titles, Images, Descriptions, Pricing
- Managing Categories and Inventory
- Basic Dashboard and CMS Usage
3: Digital Payment Systems
- Online Payment Options (UPI, Credit/Debit Cards, Wallets)
- Payment Gateway Overview: Razorpay, PayPal
- Secure Transactions and Customer Trust
- Order Management and Invoicing
4: Basic Digital Marketing for E-Commerce
- Product SEO Basics
- Social Media Introduction (Facebook, Instagram, WhatsApp Business)
- Email Campaign Basics (Mailchimp or similar)
- Basics of Google Ads and Sponsored Listings
5: Mini Project + Practice
- Create a demo e-commerce website or seller profile
- Add products and simulate a transaction
- Present a mini digital marketing strategy
- Simple customer service simulation