DIPLOMA IN MERCHANDISER (2 YEAR)

DIPLOMA IN MERCHANDISER (2 YEAR)

📘 1st Year Syllabus

  1. Introduction to Merchandising
    • Definition, types (fashion, retail, visual, export)
    • Role of a merchandiser in the supply chain
    • Key terminologies
  2. Basics of Textiles and Fabrics
    • Fiber to fabric process
    • Fabric types and their use in fashion
    • Fabric quality and testing basics
  3. Retail and Fashion Merchandising
    • Store operations
    • Consumer behavior
    • Product life cycle and trend planning
  4. Costing and Pricing Fundamentals
    • Cost sheet components
    • Markup, margin, discounts
    • Profitability calculations
  5. Communication and Coordination Skills
    • Dealing with buyers and suppliers
    • Professional email writing
    • Time and order management
  6. Visual Merchandising (Basic)
    • Store display concepts
    • Color coordination and props
    • Window display design
  7. Computer Applications in Merchandising
    • Basic Excel for costing and tracking
    • Introduction to inventory/ERP software
    • Product catalogue preparation

📘 2nd Year Syllabus

  1. Export Merchandising
    • Order processing
    • Sampling and approvals
    • Incoterms, documentation (invoice, packing list, etc.)
  2. Production Planning and Control
    • T&A (Time and Action) calendar
    • Vendor management
    • Quality control basics
  3. Sourcing and Inventory Management
    • Raw material sourcing
    • Stock rotation and control methods
    • Vendor evaluation
  4. Advanced Visual Merchandising
    • Layout planning
    • Fixture arrangement
    • Thematic displays
  5. E-Commerce and Digital Merchandising
    • Online retail basics
    • Product listing and image guidelines
    • Social media for merchandising
  6. Entrepreneurship and Business Setup
    • Setting up a merchandising consultancy
    • Working with artisans/brands/exporters
    • Pricing, packaging, and marketing
  7. Project Work / Industry Internship
    • Preparation of merchandising dossier
    • On-job training or case study project
    • Presentation and viva

Information

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